One of the more important aspects of Customer Relationship Management is keeping in touch with your customers and prospects.
Rigging Genie will allow you to create custom newsletters and emails that you can send to any customers that have been entered into your database.
You can use this powerful tool to announce new boat models, advise of recalls, announce manufacturer promotional pricing, and announce things like service specials or owner meetings.
This feature alone makes owning Rigging Genie a good investment.